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Associate to Bachelor's Degree (ABA) Program in Product and Brand Management

Unlock the door of full opportunities to lead a successful career in your field
Associate to Bachelor's Degree (ABA) in
Product and Brand Management

California Lake University is a distance learning university that provides the highest level of education for the students. Our programs are known for their affordability and quality content. We take pride in providing the world-class education and being an internationally accredited university CLU’s programs are accepted by employers all around the globe.

  • ACCREDITED
  • SELF-PACED
  • FLEXIBLE
Information About This Program

Courses of this program are being designed by the most advanced and experienced faculty of CLU with hands-on practical knowledge and expertise of the respective field and containing problem-solving skills to advance their careers.

Courses

Total Credit
Hours


Eligiblity Criteria

Duration

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Courses For Associate to Bachelor's Degree (ABA) Program
in Product and Brand Management

Following courses are being offered for the program. Each course offers a unique learning experience to the learners.
  • Course Name
  • Credit Hours
  • Introduction To Business (BA-031)
  • 6 Credits
  • Marketing Essentials (BA-064)
  • 6 Credits
  • Business Communication (BA-226)
  • 6 Credits
  • Fundamentals Of Accounting (BA-375)
  • 6 Credits
  • Introduction To Finance (BA-608)
  • 6 Credits
  • Management & Administration (BA-686)
  • 6 Credits
  • E-Business (BA-707)
  • 6 Credits
  • Human Resources (BA-785
  • 6 Credits
  • Course Name
  • Credit Hours
  • Marketing Channels (PBM-188)
  • 6 Credits
  • Current Issues In Brand Management (PBM-332)
  • 6 Credits
  • Marketing Of High Technology Products (PBM-389)
  • 6 Credits
  • Fundamentals Of Production Planning (PBM-754)
  • 6 Credits
  • Introduction To New Product Development (PBM-839)
  • 6 Credits
  • Introduction To Product And Brand Management (PBM-870)
  • 6 Credits